In a recent tweet, the co-founder of Binance expressed regret for an inappropriate meme shared on the company’s social media account. The incident involved a meme image posted on X, previously known as Twitter, without proper consideration for cultural sensitivities.
“We deeply apologize!” the tweet read.
The co-founder clarified that the social media team responsible for the post had recently joined the company and lacked the necessary cultural understanding to grasp the meme’s significance. This oversight resulted in the image being shared without realizing its potential impact.
Pledging to Address the Matter
Admitting the error, the co-founder took full responsibility for the mistake and assured the public that measures would be implemented to prevent similar occurrences in the future. The company is dedicated to addressing the issue and ensuring that all social media content undergoes thorough vetting going forward.
The apology underscored the importance of cultural sensitivity in social media management, particularly for multinational corporations. Binance is committed to improving its training and review procedures to prevent future mishaps and uphold a respectful and inclusive dialogue with its audience.
