Stream has recently announced an exciting new collaboration with Azarus, a leading Web3 platform that specializes in game streaming services. This partnership aims to bring together the communities of both streaming and gaming, creating a unique and interactive digital experience for users.
Azarus is well-known in the market for its innovative use of interactive overlay technology, which has been utilized by platforms like Twitch for playable ads. Through this technology, Azarus has already distributed over $2 million in rewards and engaged nearly 500,000 simultaneous players in top Esports and gaming events. The collaboration with Stream will focus on enhancing and expanding these interactive experiences.
By connecting different streaming networks and prioritizing deep engagement with audiences, the platform aims to go beyond traditional streaming platforms like Twitch. With the recent acquisition of Azarus by Animoca Brands, the partnership will leverage Stream’s capabilities to develop dynamic and community-driven content for the Metaverse streaming experience.
This strategic collaboration is expected to provide users with comprehensive interactive experiences and foster meaningful interactions between consumers and content creators. Azarus has a proven track record of success with playable ads on major Twitch streams, game releases, and Esports competitions, making it a valuable partner for Stream in expanding its user base and enhancing community engagement.
The partnership will offer new opportunities for streamers to earn rewards and increase their audience reach. Azarus’ founder and CEO, Alex Casassovici, believes that this initiative will bring to life the vision of a distributed, permissionless, and open approach to developing interactive stream content, benefiting fans, creators, and gamers alike.